Tech
Best Tools for Product Marketing in 2020
This is part of a blog series created for Cloud App VP of Marketing Joe Martin. See the full piece here.
The Value of Community: Turning Customers into Advocates
One of the most challenging lifts for your marketing department is to find customers who want to engage and then regularly interact w...
A Handy Guide to Understanding Customer Success Strategies
What’s the difference between a company you like and a brand you love?
Choosing the Right CRM for Your Business
Here’s a primer on CRMs including selection criteria for Invisible Technologies.
The State of Two Factor Authentication For Small Business
I created this eBook for Live Consulting, focusing on the current use of two factor authentication (2FA), the ways it is implemented,...
Groundbreaking IP: Inventors Take a Swim in Shark Week’s Waters
Every year, Discovery’s Shark Week gives tens of millions of viewers the thrill of being in the water with some of nature’s most fear...
Macs In Business: Ebook For Live Consulting
The world has known many great rivalries where two sides were locked in a battle that seemed to last beyond time. Nikola Tesla vs. Th...
Asia's best-performing stock market has ETFs with worst outflows
One of a series of pieces put together for Bloomberg Professional Services
Business Networking 101
Tens of billions of devices are connected to the internet right at this moment, and each depends on a strong network to operate corre...
How Google Learned To Stop Worrying And Love The Patent
This report looks at the patent wars that were raging in 2011 and called out Google’s big shift from the champion of the little guy t...